Revenue Systems
Built to Last
Granite GTM designs and builds the revenue infrastructure that growth-stage B2B SaaS companies need to scale — without the overhead of a large consulting firm or the risk of a generalist hire.
Solo practitioner. HubSpot-centric. Remote-first.
"Embedded operator support for revenue teams that need more than a strategy deck."
RevOps and GTM services for operators
Every engagement is practical, scoped to the real problem, and designed to leave your team in a better position than before we started.
HubSpot Architecture
Migrations, audits, CRM architecture, and implementation reviews built to last past the engagement.
→RevOps Framework Design
End-to-end RevOps design for scaling revenue teams — from lead routing to closed-won handoffs.
→Pipeline & Revenue Reporting
Pipeline visibility and board-ready revenue reporting that supports real decisions, not vanity metrics.
→GTM Systems Architecture
Full-stack GTM tooling evaluation, vendor selection, and architecture across your entire tech stack.
→Fractional RevOps Advisory
Embedded operator support on an ongoing or short-term basis. An operator, not a strategist.
→AI Workflow Automation
Practical AI-powered GTM automations for sales, marketing, and CS teams that actually ship and get used.
→You might be a good fit if…
- Your HubSpot instance has grown into something no one fully understands
- Sales and marketing report different pipeline numbers from the same system
- You are scaling past $5M ARR and your RevOps function is not keeping up
- You are mid-migration and need someone who has done it before
- You need an embedded operator, not another strategy presentation
Built by an operator, for operators
Granite GTM is Griffin LaFleur — a RevOps and GTM practitioner with over a decade in B2B SaaS. The work you get is hands-on, scoped precisely, and executed by the same person you hired.
No account managers. No junior associates running your project. No slide decks in place of deliverables.
HubSpot expertise, systems architecture, pipeline design, forecasting infrastructure, and AI workflow automation — under one engagement, one point of contact.
About Granite GTM